The foundations of Idhéa date back to 1971, when the oldest of our brands was founded:
La Case aux Epices It is therefore a history and a know-how acquired over more than 50 years
that our teams represent and cultivate with pride!
Mr Georges Chiavazza creates La Case aux Epices and Société Alsacienne de Conditionnement Moderne. It all began with spices mixed in a cement mixer in a farmhouse in Alsace…
YEARS
The company grows and starts producing sachets of couscous and paella.
Early on, the Erstein sugar group became interested in La Case aux Epices for its expertise in pod packaging. The group becomes the majority shareholder in La Case aux Epices.
YEARS
La Case aux Epices launches the first individual pods of chilli oil for pizza!
The company needs more space to realize its new ambitions: from now on, La Case aux Epices will not only package its sauces, it will manufacture them itself. Construction begins on the current site in rue des Épices, Hochfelden.
La Case aux Epices launches the market’s first sauces in stickets format, based on its expertise in sugar stickets.
Following Erstein’s decision to refocus on its historic sugar business, La Case aux Epiceswas acquired by Saveurs & Sauces, an Alsatian SME specializing in the manufacture of sauces and a long-standing La Case aux Epices business partner.
La Case aux Epices and Saveurs & Sauces merge to create IDHEA.
The Swiss Migros Group acquires Idhéa; the Alsatian SME becomes Migros Industrie’s center of competence for the manufacture of all the Group’s cold sauces.
A new brand has been launched in the fresh produce section of French supermarkets with a range of bottled salad dressings and a range of dipping sauces: La Fraîch’ Touch is born!
Migros Industrie acquires the iconic Swiss premium salad dressing brand frifrench, which joins the Idhéa brand portfolio.
Idhéa gets a makeover with a new brand identity for a new era of serving our consumers and all our customers in the food, catering and retail sectors.
The Saveurs & Sauces brand, with a long history in the foodservice sector since 1984, is reaffirming its expertise in sauces with a new look and new ambitions to meet the expectations of professionals in the sector.
END
The GYMA group, specialists in sauces and spices, acquires Idhéa. An alliance was created to offer users ever greater expertise and innovation.